Brand Guidelines Document

Client’s Goal:

Zestea Café aimed to establish a captivating brand presence that would resonate with tea enthusiasts, promoting a sense of warmth and community through its visual and social media messaging.

Contribution:

I crafted a full brand package for Zestea Café, including vibrant social media posts, marketing materials, and engaging imagery, complemented by compelling social media copy that personifies the brand’s artisanal ethos.

Project’s Success:

The brand revitalization led to an enhanced online engagement, with a notable increase in social media interactions and website traffic, thereby positioning Zestea Café as a destination for tea lovers and fostering a loyal customer base.